SOCIAL MEDIA MANAGER

A deep understanding of social media within (motor) sport, coupled with great creative strategic thinking is at the heart of this role. 

LOCATION

London/Hybrid

EMPLOYMENT TYPE

START DATE

Full-time

March 2022

The Role

  • Briefing, pitching, presenting, and liaising with current and new clients is also a notable part of this job. You’ll be a highly confident candidate who’s experienced at pitching both internally to creative teams and also externally to clients, stakeholders and partners. You’ll work closely with the agency directors to ensure new and existing client growth to the business.

  • You’ll head up our social media team and manage the day-to-day runnings of client accounts. You will work closely with our content creators on new content ideas, following the entire process to finally see them come to life. Your job is to make sure the work we produce as an agency upholds the client objectives, is on-brand, is creative, and is on-trend.

  • Most importantly, the understanding and knowledge of motorsport, specifically F1 will be imperative to succeed in this role. When we cover live events, from home or on location, you’ll kick into a higher gear where long days, high pressure, and multitasking won’t make you blink an eye. This means you must be extremely confident in your communication skills and demand a very high attention to detail from our staff and from yourself while under pressure.

About You

  • You are a team player, a natural creative thinker, and digitally fluent. You’re a self-starter, hard-working, bring big energy to your work and you’re approachable. You will play a key role in the growth of the agency, and we are wanting to see someone that really owns their projects, taking full responsibility from start to finish.

  • You ideally have a minimum of 4 years experience in an agency, alternatively a sport or motorsport-related background in the field of social media & digital marketing.

  • You must have a passion and knowledge of motorsport, preferably F1. You will have led social media campaigns and strategies and reported on their performance to your senior team members and to clients.

  • On your list of passions should be social media as we need someone who truly obsesses over social trends, creativity and performance of content. You’re always analyzing, thinking, creating, and learning.

Required Skillset

Merited

Responsibilities 

  • Attend selected international events/F1 races/shoots

  • Work with the directors and team to develop creative and engaging social media strategies.

  • Liaise with new and current clients and consult on social media strategies, new business opportunities and creative concepts.

  • Define the strategy and ongoing optimisation of our client’s social media across all channels in line with the wider marketing strategy to meet and exceed objectives. Including keeping up to date with new trends and ensuring these are implemented as needed. 

  • Develop and oversee the client’s activity calendar for social media including overseeing the day-to-day management of the client’s social media channels.

  • Ideate and coordinate creation of social media content in line with campaign priorities and ensuring deliverables are met.

  • Manage and oversee paid advertising as and when needed with the help of external experts.

  • Actively spotting opportunities to create content/moments for the brand and help clients achieve their business ambitions.

  • Monitor, track, analyse and report monthly on trends and performance on social media platforms.

  • Work with the creative, content and social teams to inspire and help them to develop and create iconic content including overseeing the projects from start to finish. 

  • Protect the client’s brand image via community management and monitoring conversations across social media channels and implementing appropriate responses and proactive initiatives.

  • ​​As needed, you will also work on 16K's own social media and content creation projects.

  • Other European language skills (in particular German, French, Spanish, Italian).

  • An impressive track record of growing audiences and delivering on social engagement metrics.

  • Direct experience in motorsport or other higher level sport

  • Experience using data and metrics to measure impact and determine improvements

  • Bachelor's Degree in relevant field or equivalent experience.

  • Must have at least 4 years of experience in the sphere of digital marketing and social media

  • Advanced knowledge across major social media platforms (Twitter, Instagram, Facebook, and TikTok)

  • Impeccable English skills with excellent written, presentation, and communication skills.

  • Well-organised and efficient, even in a fast-paced environment.

  • Project management and problem-solving skills. Both client-side and internally.

  • Solid experience working with (a) global brand’s social media channels including content performance metrics.

  • Excellent stakeholder engagement skills with the ability to proactively organise and influence others and manage expectations

  • Entrepreneurial and proactive in approach and attitude – gravitas to make things happen

  • A platform native, including management and distribution tools (Sked, Canva etc)

  • Robust experience with social media marketing accelerating channel growth organically/paid, social influencer marketing

About Us

  • We are a growing digital creative agency working with some of the biggest brands at the highest level of international motorsport. We specialise in digital & branded content, content production, creative strategy and social media.
     

  • We are positioned for exceptional growth and we’re looking for people who want to join us on that journey. We work with people who like the idea of being able to shape their career in the fascinating world of Formula 1 and motorsport, alongside a passionate and highly motivated team. We are seeking the creatively curious and super talented to join and grow with us. 
     

  • We encourage diverse creative thinking and perspectives, and we love to challenge ourselves consistently to create amazing work that stands out and ultimately meets the objectives of our clients. We are an equal opportunity agency that believes that diversity in our people, leads to diversity in our ideas. 

Benefits & Perks

  • Work on a roster of global brands.

  • Paid International travel

  • Hybrid office weeks 

  • Flexible ‘work from anywhere’ policy.

  • Paid day off for your birthday 🎉

  • Opportunity to grow with an incredibly ambitious and expanding team.

  • Cycle to work scheme

  • Tech scheme

How To Apply

If you’re still reading at this point and you’re a little bit sweaty betty about this role then shoot through an email with a custom cover letter and a portfolio link that showcases your insanely hot skills and details exactly why you are perfect for this role. In further regards to your folio, as this role (unfortunately) is not just about shooting fast cars, we would love to see any photos with lifestyle/people/event focus as well!

Apply via LinkedIn or send an email to work@16kagency.com

Please attach the following to your application:

  • CV

  • Custom cover letter and portfolio

  • Mark the email with “SENIOR SM MANAGER FOR HIRE"
     

ONLY APPLICATIONS WITH PORTFOLIOS AND COVER LETTERS WILL BE CONSIDERED!

 

Also, due to the nature of this role, you must live nearby a major international airport. Please state where in London you are located.